Is Using Social Media a Positive TIME to Your Bottom Line?...
So help me, I want to learn all I can about social media. Last night I went to a “Giggle Plus” seminar. The reason I say giggle versus Google is that we heard all about the sizzle, little about the steak. The presenter did an excellent job on the key points regarding: The methods for how to use Google Plus The intention for what to expect from connecting on Google Plus The results regarding the ease of collecting a...PATIENCE...
I heard a story the other day. True or false? I’ll let you decide! I was told that a faith filled young man nine years ago started down the path of becoming a successful Certified Financial Planner (CFP.) His thought was that if he could build relationships with Certified Public Accountants (CPAs) he would have an abundance of referral business. Today he works three and one half days per week, has 250 active...DO YOU BELIEVE EVERYTHING YOU READ?...
I was having a conversation on a Friday night with a family friend some months ago. I shared with him a health concern. He had never heard of this issue. I have had some experience with this health concern in the recent past. Family members had experienced it, and it is one of those things that age causes us to live with. What surprised me and caused me to think was his response to how I handled this medical (his...SOLITAIRE, a Metaphor for Life and Business...
I like to play Solitaire to relax. Actually, I have always been interested in everything people do with cards. Games and tricks as a child were always a part of life. Cards make me feel good. I like to feel good. Now with the electronic media, my cards are always fresh. Every time I play Solitaire I have a fresh deck of cards. I like to play single card because it allows me more wins. It is easier than any of...This is Really World Class Service...
The other day I received a call from an investment advisor wanting me to take advantage of an offering. One of our investments was about to mature. The advisor was telling me that by diversifying the investment we would increase our chances of creating a larger pay day. My response was, “Let’s do it!” I was told that the paper work would be put in the mail for me to initial and sign, but I wanted to expedite the...RELATIONSHIP BUILDING TO SELLING SUCCESS...
In May Lynne purchased a new Chevrolet sports car in Irvine. Today we were shopping an option at a San Diego Chevrolet dealer. We drove her new 2013 car into the dealership. I went to the parts department to order the option while Lynne walked the new car lot. There she was approached by a young sales person. They instantly bonded telling each other their stories. Ashlee was new to car sales, having been on the...Bait and Switch in Our Own Backyards...
Lynne and I were out to dinner last evening with a coupon for a local seafood restaurant. The coupon offer was to purchase two drinks with two dinners. Purchasing the drinks and dinners allowed you to receive up to $25 off on the second dinner. We asked our waiter, “Does this include the early bird specials?” His answer was, “yes.” At the next table to us was an older couple (maybe in their...Wasting Marketing Dollars or Maybe it is Just Me...
I am writing this article in the third quarter of 2013. Last week I received a poster sized mailer (24”X34”) from a used car dealer in El Cajon. They are advertising an “offsite tent event” in Oceanside where we live. As I write this, I see the event was this past weekend. To top that, the advertisement included a “key” to unlock a used 2008 BMW. It was offered as their first prize. Everyone gets rid of...Does Speed Kill?...
Joe (not his real name) has been a client for nearly three years. Frank (not his real name either) has been a client since 2005. They both met each other in a business building forum and became fast friends. One of them recently told me that, “We are finishing each other’s sentences.” They have become very close. While working with Joe two weeks ago, we were discussing a profit center in his business. This...